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TBCSA Takes Stock of #SONA2017

The Tourism Business Council of South Africa (TBCSA) has denounced the chaos and violent scenes that unfolded in and outside of Parliament during the 2017 State of the Nation Address (SONA), saying that this does not reflect well on the image of destination South Africa.

“For the seasoned traveller, they may be able to understand the context in which the chaos took place.  However, for someone wishing to visit the country for the first time, these types of scenes may be misunderstood.  As a country, we need to be mindful of how the rest of the world sees us and be careful about the type of images and messages we send out to the world especially from a travel and tourism perspective” said TBCSA CEO, Mmatšatši Ramawela.

According to the TBCSA, the travel and tourism industry stands to benefit from a more dynamic, competitive and inclusive economy as envisaged in the 2017 SONA Address. 

However, this will require a greater level of collaboration between all the social partners to boost economic growth beyond the projected 1.3%, more effort to bolster trade investment, and a real commitment to addressing major regulatory and structural issues that continue to hamper business on a daily basis. This is especially the case in the travel and tourism industry, which is one of the few economic sectors that continue to show growth potential even in the current economic climate.

TBCSA has taken stock of SONA’s core messages, particularly the focus on ‘radical socio-economic transformation’. The Council agrees that economic transformation should mean moving beyond share ownership schemes and stands ready to continue its work alongside government to address some of the industry-specific complexities involved in the implementation of the B-BBEE policy and other economic transformation programmes. Ramawela says: “SONA 2017 included a number of notable highlights for the industry – amongst them the important issue of inclusivity. Fortunately, the industry has laid a foundation through the inclusive growth work stream that is part of the National Tourism Minister’s Economic Boosting Initiative.  We look forward to continuing working with the Tourism BEE Council, the National Department of Tourism and the Department of Trade and Industry to further unpack the President’s pronouncement on this matter at an industry level”.

Other SONA highlights that are relevant to the industry include:

  • Mention of the Invest SA initiative and planned provincial offices in Gauteng, KwaZulu-Natal and the Western Cape – provinces which also happen to be key tourism nodes in the countryThis will go a long way in facilitating the much-needed investment in the industry;
  • The development of the Black Industrialists Programme – a programme that the Council has earmarked to engage the DTI on in partnership with the National Department of Tourism to ensure the inclusion of the travel and tourism industry;
  • The planned investment on critical and capital maintenance programmes to modernise harbours, which will have a significant impact not only on the fishing communities but also for travel and tourism activity in the affected areas;
  • Policies and plans aimed at lowering the cost of data.  Access to fast and affordable data is a must for the modern-day traveller. Thus, lowering the overall cost of data will ultimately lower the cost of doing business, while at the same time ensuring that South Africa remains competitive in the global travel and tourism market place;
  • The fight against crime is an apex priority for the government.  The unfortunate attack at a restaurant in Vilakazi Street in Soweto and other similar incidents in different parts of the country that are reported to the TBCSA Tourism Safety Initiative (TSI) portal, highlight the urgent need for government to also prioritise tourist (and tourism business) safety and security.  

TBCSA, however, wished to hear the President providing more details about government’s plan to address issues of land restitution and redistribution, on the one hand, transport and overall infrastructure development. The Council applauds government’s stance on the land vs financial compensation but notes that the broader issue of land ownership and usage is likely to have mixed implications for the travel and tourism industry.  On the transport and infrastructure side, the focus for travel and tourism is of course on improving the state of the country’s roads in key tourist areas. 

At a regional level, the Council welcomes plans to fast track the implementation of the SADC Industrial Strategy, as well as regional collaboration through the implementation of the SADC-COMESA-East African Community Trade Area.   Ramawela says: “Amidst a growing level of global economic uncertainty, this augurs well for intra-Africa trade and will open more doors for intra-Africa travel and tourism opportunities.   We hope these initiatives also result in the fast tracking of regional tourism initiatives such as the UNIVISA and foster collaboration with other African trading blocs.”

Looking ahead, the Tourism Business Council looks forward to hearing more details on the SONA highlights from next week’s Budget Speech and the Budget Votes of the various Ministries.

About the TBCSA:  The Tourism Business Council of South Africa is the umbrella organisation for business in the travel and tourism industry.  We are a non-profit, member-centric organisation representing the unified voice of business.  We serve to unite and influence the diverse travel and tourism industry to contribute to a competitive, responsible and inclusive travel and tourism (and South African) economy. 

Read more: #SONA2017 Circus Fails South Africans.