Cape Town, Wednesday 18 April 2018. It is all systems go as WTM Africa 2018 kicks off today at the Cape Town International Convention Centre to deliver an exhibition dedicated to furthering the potential of tourism on the continent and elsewhere in the world.
“We have more buyers, exhibitors and registered travel trade than ever before, proving there is great demand for a quality travel trade exhibition focused on Africa and further afield,” says Chardonnay Marchesi, South Africa Portfolio Director for Reed Exhibitions’ Travel, Tourism and Sports Portfolio.
“With over 700 exhibitors and a host of quality influential buyers from key source markets around the globe, WTM Africa 2018 has exceeded all previous years’ records.
“The team has responded to industry requests and is presenting new initiatives this year, including the Sports and Events Tourism Exchange, the e-Tourism Summit Africa and the all-new WTM Africa Festivals.
“It has always been important to represent current trends, topics and developments in Africa throughout our exhibitor presence, speaker programme and events. This year we are offering a diverse and exciting line-up to provide new insights for the travel trade,” says Marchesi.
A first for WTM Africa is the Investment Forum
“A number of high-profile tourism representatives from countries in Africa are attending this highly engaging forum,” says Marchesi. “We are providing them with an opportunity to meet with a number of local and international investors in search of investment opportunities in the travel and tourism sector in various countries in Africa.
“The speakers will contribute their learnings and expertise and unpack various investment opportunities Africa has to offer, not just in the travel and tourism sector, but also in lateral sectors that contribute to the industry.”
Themed ‘Unlocking the tourism potential of Africa’, the forum will take place in the WTM Africa Conference Theatre at 10:30 today. Speakers include Lance Greyling, City of Cape Town’s Director of Trade and Investment, Akwasi Agyeman, Ghana Tourism Authority Chief Executive Officer, Assita Kone, Mangalis Hotel Group Director of Sales and Marketing and Adrian Gardiner, the Mantis Collection, Chief Executive Officer and Chairman.
For more information or to register to attend visit africa.wtm.com