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SA Tourism appoints new Chief Marketing Officer

South African Tourism has announced the appointment of Janine Hutton to the position of Chief Marketing Officer (CMO), effective from February 2013.

Janine has over 15 years of senior management experience and is currently the co-founder and owner of the successful online marketing company, Social Act, and is also a Partner at leading destination consulting company Ivy League’s Africa office. She has previously been a Director at The Nielsen Company, a Managing Director and EXCO Board Member at Ogilvy Interactive. She was also previously Managing Director at computer software company Immedia, during the course of a stellar career in which she has specialized particularly in online digital marketing.

She takes over the position of Chief Marketing Officer from Roshene Singh, who retires at the end of this year after being with SA Tourism for nearly 10 years.

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