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Tag Archives: public relations

10 Tips to get Tourism PR Published

As a publisher of content aimed at travellers and the tourism trade, my email inbox is flooded with press releases – many of which are trashed because the content is either badly written, does not comply with my website or ...

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Which is Best for Start-Ups: PR or Advertising?

There’s a misconception held by many business owners that public relations (PR) and advertising are completely interchangeable (in terms of the benefits that they offer), but that isn’t true. While each has benefits, there are many reasons that PR is ...

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Sanlam Top Destination Awards 2016 appoints Red Carpet Concepts

Cape Town bespoke public relations, events, marketing and social media agency, Red Carpet Concepts (RCC) has landed the Sanlam Top Destination Awards 2016 account. Powered by Discount Traveler, the Sanlam Top Destination Awards has been created as an honorary platform ...

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7 Tips to Improve your B2B Marketing

– Part 1 – There are literally hundreds of articles about how hotels can improve their marketing to potential guests, increase their ROI, and secure more customers. Unfortunately for vendors marketing their product or service to hotels, there is much ...

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