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St. Regis Appoints New Marketing Director

Qatar, Doha: September 21, 2017 – The St. Regis Doha has announced the appointment of Rebecca Platt as Director of Marketing to join as part of their Executive Committee. With over 15 years marketing experience in the hospitality industry, Rebecca brings extensive PR, marketing and digital knowledge to the property.

Rebecca will be heading the marketing team as part of the senior leadership team at the hotel and will be responsible for developing the complete marketing strategy and representation of the St Regis Doha, developing media and partnership relations, as well as ensuring the overall sales and marketing objectives are achieved.

Having worked in the hospitality industry for over 15 years throughout the Middle East, the UK and Europe, Rebecca brings with her a wealth of experience and a background in the luxury hospitality market having worked in the past with many internationally recognized brands. Originally from the UK, she started her career as a creative designer who moved into marketing for the specialist hospitality market and, within three years of graduating, was running her own award-winning marketing & communications company in London.

Commenting on her appointment, Rebecca said “I am delighted to have joined the team here at this stunning property and am very excited to be part of the St. Regis family. Although I have worked in the GCC for a number of years now I am looking forward to exploring the Doha market and driving new and exciting marketing initiatives to raise awareness of the Hotel”.

Tareq Derbas, Area General Manager at The St. Regis Doha, said, “We are delighted to welcome Rebecca to The St. Regis Doha here in Qatar and am looking forward to working with her to develop the marketing strategy at the Hotel. She brings with her a diverse range of skills and expertise and I am sure she will prove to be an excellent addition to our leadership team.”

In more recent years, Rebecca has worked for recognised hoteliers such as the Shangri-La Group, the Intercontinental Hotel Group, Wyndham Hotels and UK-based Bespoke Hotels Group, as well as celebrity chef Marco Pierre White in assisting in his hospitality ventures in the UK.

About The St. Regis Doha: The St. Regis Doha is situated in Al Gassar Resort, located between Doha’s cultural heritage sites and the city’s business hub. The hotel is owned by Alfardan and is part of Al Gassar Resort that is located at the heart of the rising city, adjacent to the Pearl Island and the cultural village, Katara and close to the business capital. The Hotel encompasses 336 elegant guest rooms with sea view; including 58 sophisticated suites among them are two Presidential suites spread over 660 square metres. The guest rooms and suites were designed by international acclaimed Wilson Associates. The St. Regis Doha is a property recognised for its timeless elegance, luxury and renowned service standards. With its unique business and recreation facilities, and award-winning restaurants, The St. Regis Doha continues to set a benchmark for hotels in Qatar as it develops into a leading tourist and business destination. For more information visit www.stregisdoha.com

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